Valdenize was born in a small town on the state of Paraiba in north eastern Brazil, and since an early age she has shown signs of creative talent and an entrepreneurial drive. At nineteen she moved to the UK to pursue a fashion career using the proceeds from a small beauty business she developed to open a shop in Oxfordshire making and selling bespoke dresses of her own design. She has since moved to London, and continues to design and sell fully bespoke dresses to private clients, and made-to measure dresses via her website. She designs for all shapes and sizes, with a willingness to look good the only criteria. Although she has lived in the UK for ten years, the vibrancy of her birthplace has never left her, with strong colours and arresting designs always a feature of her work, tempered by the sophistication of an established Londoner.